Your digital front door, built to be found.
Websites, local SEO, and your Google Business Profile handled as one system by one owner-to-owner team. No handoffs, no guesswork.
Your Website Is Open 24/7. Is It Working That Hard?
Three disciplines, one system. Your website, your Google rankings, and your map listing, built together so customers find you and know exactly what to do next. Tap a row for the thinking behind each.
Most small business websites fail for two reasons: they never tell visitors what to do next, and they never clearly explain what the business actually does. We fix both before a single pixel gets placed. Every Novum website is a custom design built around your brand and your customers, never a template someone else already used a thousand times.
We build mobile-first on Squarespace, WordPress, Webflow, or Shopify, and we will tell you honestly which platform fits instead of forcing a favorite. Every build ships lean and fast, with focused layouts, clear calls to action, and simple lead capture, because the moment someone decides to reach out is the moment you cannot afford friction.
See website packages →A beautiful website nobody finds is a billboard in the desert. Our local SEO work targets the searches your customers actually type: on-page optimization written for humans, content built around real questions, and keyword research that finds the openings your competitors missed.
Underneath it all, the technical foundation: proper titles, metadata, image optimization, sitemaps, Google Analytics, and Search Console, so Google understands exactly who you are, what you do, and who you serve. SEO compounds. We will give you honest timelines and track rankings and calls, not vanity metrics.
How our process works →For most local searches, the map listing gets clicked before any website does. We optimize your Google Business Profile end to end: the right categories, real photos, posts that stay fresh, and a review strategy that builds trust.
Then we make your business information consistent across the directories Google checks, because conflicting listings quietly kill rankings. When someone nearby searches for what you do, you show up looking like the obvious choice.
Start with a conversation →Stories we helped shape.
Real businesses across the valley. Every one of them started with a conversation. Tap any row to see the project.
One clear choice, three ways in.
A down payment, then a flat monthly amount for 12 months. We build, manage, and maintain your site the whole way. At month 12, paid in full, it is yours.
The Cornerstone
A clean, credible site for businesses starting from zero or replacing a dated one.
- 5-page Squarespace website
- Mobile-ready build with contact form
- Foundational on-page SEO
- Google Business Profile setup
- 30 minutes of updates per month
The Front Door
Our lead offer. We write the core pages, tighten the brand, and set up local search properly.
- 8-page Squarespace website
- We write your home, about, and service intros
- Logo polish, color and type system
- Full Google Business Profile setup
- Service-page SEO and Search Console review
- 60 minutes of updates per month
The Landmark
The full treatment. Complete branding, full copy, deeper SEO, and a monthly working session.
- 12-page Squarespace website, blog included
- We write every page
- Full identity: logo, palette, type, voice guide
- Schema markup and internal linking
- GBP setup plus monthly posts
- 120 minutes of updates per month
Every package includes 12 months of care: hosting management, updates, backups, and direct access to Jason. We build on Squarespace, WordPress, Webflow, Shopify, and more. WordPress and Webflow are custom builds, so treat these packages as starting examples we will tailor to your needs and pricing. Platform costs are billed separately at cost.
Strategy first. Pixels second.
This is about your website, the center of everything. Every page starts with your business, your customer, and the one action you want someone to take. The design follows the strategy, not the other way around, so what you end up with feels intentional because it was.
Custom builds on the right platform: Squarespace, WordPress, Webflow, or Shopify. Mobile-first layouts, pages that load fast, and clear next steps on every screen. No dead ends, no confusion, no visitors leaving without knowing how to reach you.
And it does not end at launch. Every site can include a care plan: updates, backups, security, and small changes handled for you, so your digital front door stays open and working hard long after go-live.
Get found by the people already looking.
This is about search: the local SEO that puts your business in front of customers already looking. On-page optimization, content built around the questions people actually ask, keyword research that finds real openings, and the technical backbone of titles, metadata, sitemaps, Search Console, and Analytics.
Anyone who promises page one by Friday is selling something. SEO compounds over months, not days. We give you honest timelines, track rankings and calls instead of vanity metrics, and keep building while you run your business.
Own the map pack.
This is about your Google Business Profile, the listing most customers see before your website. The right categories, real photos, posts that stay fresh, and a review strategy that turns happy customers into public proof.
For service businesses, the map pack is the new front page, and most competitors ignore it. We also clean up your listings across the directories Google checks, because conflicting information quietly kills rankings. That gap is your opening.
Create. Collaborate. Captivate.
Create
We find the clearest version of your story, then shape an identity and experience that could only belong to you.
Collaborate
You stay part of the process. Decisions happen together, with direct access and plain-language guidance all the way through.
Captivate
The work earns attention, makes the value obvious, and gives the right people a reason to take the next step.
How It Works
No templates. No guesswork. Just a professional web design process built around your business and your customers.
Discovery
Everything starts with your business, not our portfolio. We learn who you serve, what you want them to do, and how customers find you right now. Your website, your search rankings, and your map listing all get judged against the same goal: more of the right calls from the right people.
Strategy & Plan
Then we map the whole system before anything gets built: site structure, the keywords your customers actually type, and your Google Business Profile, planned as one job instead of three. You see the full plan and one flat price before a single page gets designed. See the three disciplines →
The Build
We design and build your custom site, write the copy, handle the technical SEO, and set up your listings. One team, one build, no handoffs. You review at every milestone, and nothing goes live until you say it is ready. See recent builds →
Launch & Beyond
Launch day is day one. We connect Search Console and Analytics, keep your rankings climbing, and keep your site fast and sharp through your Novum Partnership. Your digital front door stays open and working long after go-live. See the partnership plans →
Tools We Recommend
Website questions, answered honestly.
Our website packages run $400 to $800 a month on a 12-month partnership, with a down payment to start ($800 to $1,200 depending on the tier). That covers the design, the build, and 12 months of care: hosting management, updates, SEO monitoring, and direct access to Jason. No surprise invoices, no hourly meter running.
Most small business websites launch in 3 to 5 weeks from kickoff, depending on how fast content comes together. We work in a tight, focused build so you are not stuck in a three-month project. If you have a hard deadline, like a grand opening or a busy season, tell us up front and we will plan around it.
No. Squarespace is our home base and where most small business sites live their happiest life, but we also build custom sites on WordPress, Webflow, and Shopify. During our first conversation we will recommend the platform that fits your business, your budget, and who will be updating the site day to day.
Every site we build ships with the SEO fundamentals: proper titles, meta descriptions, sitemaps, Google Analytics, and Search Console. Then our local SEO work goes further: content written around what Roanoke customers actually search, plus Google Business Profile optimization so you show up in the map results too. SEO is a compounding game, not a switch, and we will be straight with you about timelines.
Absolutely. Website redesigns are some of our favorite projects. We keep what is working, fix what is not, and rebuild the rest around how your customers actually use the site. Most redesigns also get the SEO and speed cleanup the old site never had.
Yes. One hundred percent. Your domain stays in your name, your site is yours, and if we ever part ways you keep everything. We will never hold a website hostage. That is not how owner-to-owner business works.
That is where the 12-month partnership earns its keep. We handle hosting management, updates, backups, and security, monitor your search performance, and keep improving the site based on real visitor behavior. You run your business. We run the website.
Let’s build a front door you’re proud of.
Tell us about the business. We’ll tell you straight what your website needs, what it doesn’t, and what it should cost.

